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Nami Arimitsu

    Department of Marketing　Professor
    Institute of Human Sciences　Researcher
    Institute of Social Sciences　Researcher
Last Updated :2025/06/06

Researcher Information

Degree

  • Ph.D.（Graduate School of Human and Environmental Studies, Kyoto University）

Research funding number

  • 00408957

J-Global ID

Research Interests

  • pragmatics   cognitive linguistics   対比と否定   日本手話の論理性と身体性   広告表現のレトリック   異文化コミュニケーション   医療コミュニケーション   marketing communication   metaphor   諸言語による日本文化紹介   大学英語教育   

Research Areas

  • Humanities & social sciences / English linguistics
  • Humanities & social sciences / Foreign language education

Academic & Professional Experience

  • 2024/04 - Today  Showa Women's University, University-wide Education Center, general education section, Linguistics A, Linguistics BPart-time lecturer
  • 2016/04 - Today  Toyo UniversityFaculty of Business AdministrationProfessor
  • 2019/04 - 2020/03  University of Cambridge, Visiting Scholar（海外特別研究）
  • 2018/10 - 2019/03  Waseda University, Global Education Center, Cognitive Linguistics for Japanese Language EducationPart-Time Lecture
  • 2013/04 - 2019/03  The University of TokyoCollege of Arts and SciencesPart-Time Lecture
  • 2012/04 - 2019/03  Keio UniversityFaculty of LettersPart-Time Lecture
  • 2007/04 - 2015/03  Toyo UniversityFaculty of Business AdministrationAssociate Professor
  • 2006/04 - 2010/03  Keio UniversityFaculty of LettersPart-Time Lecture

Association Memberships

  • The Linguistic Society of Japan   The Japanese Association of Sociolinguistic Sciences   The English Linguistic Society of Japan   The International Pragmatics Association   The International Cognitive Linguistics Association   The Pragmatics Society of Japan   The Japanese Cognitive Linguistics Association   

Published Papers

Books etc

  • Ikegami, Yoshihiko and Masa-aki Yamanashi (eds.) (ContributorChapter 17: Negation)Hitsuji Shobo 2020/03 9784894766709 2冊
  • Ninchi imi ron (Cognitive Semantics)
    Minoru Ohtsuki; Mika Shindo; Nami Arimitsu (Joint work)Kuroshio Publisher 2019/04
  • Niti-eigo no taihi hyougen to hitei no mekanizumu: ninti gengogaku to goyouron no setten (On mechanisms of oppositional expressions and negations in Japanese and English: the interface between Cognitive Linguistics and Pragmatics)
    Nami Arimitsu (Single work)Kaitakusha 2011/03 9784758921602 
    2011年3月.

Conference Activities & Talks

  • The Role of Gaze Aversion as a Politeness Marker in Japanese Sign Language Refusal Discourse
    Yufuko Takashima; Nami Arimitsu
    High Desert Linguistics Society the 16th Biennial Conference  2024/11  Oral presentation
  • Ellipses in Advertising Communications and Brand Strategies of Luxury Experience Businesses  [Not invited]
    Nami Arimitsu
    18th International Pragmatics Conference 09 - 14 Jul 2023 (Abstracts of 18th International Pragmatics Conference p.1357) Université Libre de Bruxelles/ online, Brussels, Belgium  2023/07  Oral presentation
  • Politeness strategies for refusals and apologies in Japanese Sign Language  [Not invited]
    TAKASHIMA Yufuko; Nami ARIMITSU
    The 166th Meeting of the Linguistic Society of Japan, Venue: Senshu University (Kanda Campus) Building No.10  2023/06  Oral presentation
  • 日本手話の対比構文「Ａ否定Ｂ」の談話構造  [Not invited]
    Nami Arimitsu; Yufuko Takashima; Akiko Kazumi; Uiko Yano
    The 25th Annual Meeting of Pragmatic Society of Japan, Kyoto University and online  2022/11  Oral presentation
  • "Negative Polarity Items and Litotes in Japanese and English" at a symposium on "Negation, Scale and Discourse: Negative Expressions and their Surroundings"  [Invited]
    Nami ARIMITSU
    The Society of English Grammar and Usage, The University of Kitakyushu  2019/10  Nominated symposium
  • The semantic network based on conceptual metaphor and negation: the case of UNDERSTAND in Japanese Sign Language  [Not invited]
    TAKASHIMA Yufuko , Nami ARIMITSU
    The 13th Conference of Theoretical Issues in Sign Language Research (TISLR13)  2019/09  Poster presentation
  • In-out orientation for expressing the self and others in Japanese: a case of “uchi” vs. “soto”  [Not invited]
    Nami ARIMITSU
    International Cognitive Linguistics Conference 15 (ICLC 15), Kwansei Gakuin University  2019/08  Poster presentation
  • Falsehood and deception in advertisement rhetoric  [Not invited]
    Nami ARIMITSU
    the 16th International Pragmatics Cognitive Linguistics Conference, a presentation at Hong Kong Polytechnic University, Hong Kong  2019/06  Oral presentation
  • 日本語と英語の広告表現に見られる命令文と非命令文の意味解釈―ことばを使って人をどのように動かすか―  [Invited]
    有光 奈美
    滋賀大学経済学部講演会（士魂商才館 3階）  2018/12  Invited oral presentation
  • Categorization, Opposition and Holism: Rethinking the Expression “A and B  [Not invited]
    Nami, ARIMITSU
    the 4th International Conference on Interactivity, Language & Cognition (CILC4) at the University of Hawaii at Manoa, in Honolulu, Hawaii, USA  2018/08  Oral presentation
  • Imperative and non-imperative messages advertisements from the perspective of Grice’s conversational maxims  [Not invited]
    Nami, ARIMITSU
    Sociolinguistics Symposium 22, University of Auckland, New Zealand  2018/06  Oral presentation
  • Interpreting “Shameless” vs. “Shameful” in English and Japanese and the Contrastive Viewpoints  [Not invited]
    Nami, ARIMITSU
    日本英語学会第35回大会 Conference Handbook No.35.（Tohoku University）  2017/11  Oral presentation
  • Interpreting negativity and euphemistic nature of verb rooted adjectives: in the case of the English adjective "touchy"  [Not invited]
    Nami, ARIMITSU
    The Society of English Grammar and Usage, the 23rd Conference  2016/10  Oral presentation
  • Polysemy of positive/negative evaluations and intensifiers based on the Negative Cycle and marked nature of negative factors  [Not invited]
    Nami, ARIMITSU
    2015 MLA Annual Convention, Vancouver Convention Centre, Canada  2015/01  Oral presentation
  • Pushing the boundaries and motivations for intensifiers  [Not invited]
    Nami, ARIMITSU
    Japanese Society for Language Sciences, the 16th International Conference  2014/06  Oral presentation
  • Irreality, negative meanings and intensifiers  [Not invited]
    Nami, ARIMITSU
    the 19th International Congress of Linguists, Geneve, Switzerland  2013/07  Public symposium
  • 英語広告表現におけるメタ言語否定 意味反転 共有知識からの逸脱に関するズレの階層性  [Not invited]
    Nami, ARIMITSU
    The Pragmatics Society of Japan, the 15th National Conference  2012/12  Oral presentation
  • On mechanisms of opposition an negativeness  [Invited]
    Nami ARIMITSU
    Société Japonaise de Linguistique Française （フランス語談話会）  2011/11  Others
  • Intensifiers and Completeness Related with Contrasts: Focusing Around Dead vs. Alive  [Not invited]
    Nami, ARIMITSU
    The Japanese Cognitive Linguistics Association, the 7th National Conference, Workshop  2010/09  Public symposium
  • On semantic shifts to emphasizers from the view points of negativeness and completeness  [Not invited]
    Nami, ARIMITSU
    Colloque A Contrario, Universite de Caen, France.  2010/03  Oral presentation
  • On Semantic Change from Quantity to Action-Inhibitive Attitudes  [Not invited]
    Nami, ARIMITSU
    AN000487  2009/07  Oral presentation
  • Existence of "Nothing" and Intensifiers: Focusing on "Dead"  [Not invited]
    Nami, ARIMITSU
    The English Linguistic Society of Japan, the 26th National Conference  2008/11  Oral presentation
  • 空間認知における存在の視点から見た否定と過剰一般化に関する一考察  [Not invited]
    Nami, ARIMITSU
    Japanese Cognitive Science Society, the 24th National Conference  2007/09  Oral presentation
  • Dynamic Usage-Based Model and Lexical Diffusion of Japanese Negative Marker "nai"  [Not invited]
    Nami, ARIMITSU
    The Physiological Society of Japan, Associates of Young Researchers of Physiology, Summer School 2007  2007/08  Poster presentation
  • Degree Words and Negative Attitudes  [Not invited]
    he; h International; Pragmatics Conference; Abstracts to; International Pragmatics Linguistics Conference at Goteborg University, Sweden
    Nami Arimitsu  2007/07  Poster presentation
  • 対話文の否定極性項目に見る日英語の打消表現と価値的否定性  [Not invited]
    有光 奈美
    社会言語科学会第19回大会  2007/03
  • A Cognitive Approach to Positiveness and Negativeness in Oxymoron: A Contrastive Study in Japanese and English  [Not invited]
    Nami, ARIMITSU
    The 9th International Cognitive Linguistics Conference, 17-22 July, 2005, Seoul, Korea, Yonsei University  2005/07  Poster presentation
  • 否定の意味から行為へ：対象依存的否定性と価値値的否定性  [Not invited]
    Nami, ARIMITSU
    The Pragmatics Society of Japan, the 7th National Conference, Workshop  2004/12  Nominated symposium
  • 反義語に見られる属性の分析の可能性  [Not invited]
    Nami, ARIMITSU
    The English Linguistic Society of Japan, the 22nd National Conference, Workshop  2004/11  Public symposium
  • Choices and Interpretations of Antonyms in English Interrogatives  [Not invited]
    Nami, ARIMITSU
    The Pragmatics Society of Japan, the 7th National Conference  2004  Oral presentation
  • 禁止命令の意味を持つ発話行為の日英語の諸相  [Not invited]
    Nami, ARIMITSU
    The Pragmatics Society of Japan, the 6th National Conference, Workshop  2003/12  Oral presentation
  • 日常言語における価値的否定性と対象依存的否定性  [Not invited]
    Nami, ARIMITSU
    The Linguistic Society of Japan, the 127th National Conference  2003/11  Oral presentation
  • Negation, Opposition and Metonymic Principle  [Not invited]
    Nami, ARIMITSU
    Kansai Linguistic Society, the 27th National Conference  2002/10  Oral presentation
  • Antonyms and Synonyms: Cognitive Aspects of Negation in Positive Sentences  [Not invited]
    Nami, ARIMITSU
    The Literature and Linguistics International Conference. Negation: form, figure of speech, conceptualization (La negation: formes, figures, conceptualization), a presentation at University of Tours, France  2002/10  Oral presentation
  • Cognition, Indirect Negation and Loose Talk of Language  [Not invited]
    Nami, ARIMITSU
    Young Researchers’ Workshop on Cognitive Pragmatics, a presentation at International Christian University  2001/03  Oral presentation

MISC

Awards & Honors

  • 2022/02 National Licensed-Guide interpreter (Portuguese)
  • 2021/12 全国手話検定試験1級
  • 2019/12 The Japanese Language Teaching Competency Test
  • 2017 National Licensed-Guide interpreter (French)
     
    受賞者: Nami, ARIMITSU
  • 2007 National Licensed-Guide interpreter (English)
     
    受賞者: Nami, Arimitsu
  • 1995 Japan International League of Artists (piano): a success in the audition
     
    受賞者: Nami, Arimitsu
  • 1989 National Piano Competition in Brazil: Lorenzo Fernandez, the 2nd Prize
     
    受賞者: Nami, Arimitsu
  • 1988 National Piano Competition in Brazil: Cidade de Araçatuba, the 2nd Prize
     
    受賞者: Nami, Arimitsu
  • 1988 National Piano Competition in Brazil: Arnoldo Estrella, Menção Honrosa
     
    受賞者: Nami, Arimitsu

Research Grants & Projects

  • Embodied Logic in Space: Negation and Contrast in Japanese Sign Language
    Japan Society for the Promotion of Science：Grant-in-Aid for Challenging Research（Exploratory）
    Date (from‐to) : 2019/06 -2023/03 
    Author : Nami Arimitsu; Yufuko Takashima
  • Quantitative study on variations and tendencies of linguistic expressions in advertisements in English magazines
    Toyo University：Research Grant (Enryo Inoue Memorial Research Grant)
    Date (from‐to) : 2012/04 -2013/03 
    Author : Nami, ARIMITSU
  • Japan Society for the Promotion of Science：Grant-in-Aid for Young Scientists (B)
    Date (from‐to) : 2011/04 -2013/03 
    Author : Nami, ARIMITSU
     
    英語と日本語の日常言語における対比のカニズムを解明しようとしている。23年度は言語だけでなくシンボリックな形状にも注目した。自然界や歴史的建造物や模様の中には、言語を超えた意味が存在する。強意語の意味変化のメカニズムの一部が対比の認知的性質の違いに基づいていることを中心的に扱った。対比を構成する言語表現は、意味的に反対であるという対称性だけでなく、非対称的意味拡張をすることがある。対比における非対称性を視野に完全性と強調語への意味変化のメカニズムを論じた。矛盾関係の対比であるdead とaliveではdeadが強意語になる。死が生の極限にある生命の完全な無であるため、完全性だけでなく程度の甚だしさも表す。反対関係のcoldとhotではcoldが完全性を表す強意語になる。Jing-Schumidtの説く生命維持を脅かす「恐ろしさ」関連の否定的感情表現は、尺度上に終点がないため完全性ではなく程度の甚だしさを表す。「欠けたり歪んだりした形状」等と照らした「丸」の持つ完全性の動機づけも扱った。形状、数字、数量から、量と質の関係までを含めて論じ、丸以外にも「二律背反」「表裏一体」「三つ巴」「三方塞がり」「四方八方」等の表現、雪の結晶（6回対称性）、オオマツヨイグサ（4回対称性）、アカヒトデ（5回対称性）、モミジアオイ（5回対称性）、ヤツデヒトデ（8回対称性）、アカニチリンヒトデ（12回...
  • 英語と日本語における対比表現と否定のメカニズム
    Japan Society for the Promotion of Science：Grant-in-Aid for Publication of Scientific Research Results
    Date (from‐to) : 2010/04 -2011/03 
    Author : Nami, ARIMITSU
  • Improving university students’ ability to understand English words by strengthening word recognition and affix recognition
    Toyo University：Research Grant (Enryo Inoue Memorial Research Grant)
    Date (from‐to) : 2007/04 -2009/03 
    Author : Nami, ARIMITSU
  • Ministry of Education, Culture, Sports, Science and Technology：Grants-in-Aid for Scientific Research(若手研究(B))
    Date (from‐to) : 2006/04 -2008/03 
    Author : Nami, ARIMITSU; Nasato MATSUURA
     
    英語の対比の接辞認知を整理、分析し、そのデータを非侵襲的脳活動計測に基づいた手法で応用して大学生の英語運用能力の向上を図ることを目的とした研究において、対比表現について言語的側面の整理と分析を進展させた。対比表現の整理、分析を行った。国内外の学会にて、研究を発表した。
  • Improving language proficiency of university students by applying fMRI-based brain science identification of antonyms
    Japan Society for the Promotion of Science：Grant-in-Aid for Encouragement of Scientists
    Date (from‐to) : 2004/04 -2005/03 
    Author : Nami, ARIMITSU
  • Cognitive Mechanisms on Opposition, Contrast and Negation
    Date (from‐to) : 2005 
    According to Johnson, we categorize our experiences, and the experiences are in the containers. To negate something is to think something being out of the container, and out of the category. This is consistent with Langacker’s view of negation. Negation is closely connected to opposition. There are two types of oppositions. One is contradictory opposition (Horn 1989:268-273), which does not have the middle. It is a binary opposition. The other is contrary opposition, which allows a gradability and scalarity. The distinction between contradictory opposition (man vs. woman, odd vs. even, etc.) and contrary opposition (hot vs. cold, happy vs. sad) has an important role in semantic changes.
  • Opposition, Contrast and Negation

Committee Membership

  • 2014/04 -2023/03   The Pragmatics Society of Japan   a member of the organizing committee (conference organization)
  • 2008/04 -2012/03   The Japanese Cognitive Linguistics Association   a member of the organizing committee (conference organization)

Media Coverage

  • RCC (Radio Chugoku Company), Masanori Honna, Ohayou Radio, Broadcast date: March 14, 2024 (Thursday) “Ohayou Focus,” Theme: Sober curious and respecting diverse values
    Date : 2024/03/14
    Publisher, broadcasting station: RCC中国放送
    Program, newspaper magazine: 「本名正憲のおはようラジオ」に出演
    Media report
  • Kotoba Danwashitsu (language discussion room): China-free
    Date : 2007/09/23
    Writer: Other than myself
    Program, newspaper magazine: The Asahi Shimbun
    2007年9月23日日曜日29面「ことば談話室」 Paper

Others

  • 2011 -2011 『Doing Business in Japan』
    Christopher Weaver, Kyoko Arai and Nami Arimitsu,『Doing Business in Japan』, Otowa Shobou Tsurumi Shoten, University Textbook (Reading)
  • 2009 -2009 『Listen Up!』
    Kyoko Arai, Nami Arimitsu, Allyson Mackenzie, Shinobu Yamaguchi『Listen Up!』, Otowa Shobou Tsurumi Shoten, University Textbook (Listening)

Other link

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